Shelton State community College | Institutional Branding and UNDERGRADUATE ADMISSIONS

Back to Higher Ed   /   Back to Work

With the arrival of a new president, Alabama's Shelton State Community College sought to introduce new branding. Building on our previous partnerships with Shelton State, we were able to successfully introduce the following components: 

  • new logo
  • institutional tagline
  • recruiting materials for both the academic and technical programs
  • advertising elements (billboards, print ads, projection screens, and more)
  • website (launching in 2017)
  • @ The Dome, summer camp campaign

The new site is being built on the College's existing CMS platform, allowing for a seamless transition for the College's staff to continue maintaining the website content. The new branding and messaging reflects the career and life preparation offered through a Shelton State experience...Education That Works.