Westminster college | Undergraduate Admissions Campaign
The admissions team at Westminster College was in a pinch. A transition in leadership left the enrollment management staff with less than four months to get a new admissions campaign developed and printed for the counselors to use in the fall recruiting cycle. The staff turned to 5° Branding to create the multi-component campaign that included a viewbook, campus visit packet, multiple brochures, travel displays, and a bold, new acceptance piece. The new campaign was ready when the College needed it, generated excitement internally and expanded the College's message among prospective students.