CArson-Newman University | Undergraduate Admissions Campaign

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A well-known leader in Christian higher education, Carson-Newman University chose to work with 5° Branding for a new enrollment marketing campaign. The campaign built on the University’s theme of “You Gotta See This Place” and created a suite of printed and digital elements to creatively communicate with prospective students. The project began with a site visit and admissions communications audit by the 5° team, followed by the visual concept development, copywriting, and the creation of the various pieces below. The University Relations team at C-N is equipped and empowered with the new branding assets to create additional pieces as needed.

 Acceptance Packet — custom envelope, acceptance letter, poster, sticker pack

Acceptance Packet — custom envelope, acceptance letter, poster, sticker pack

 Viewbook Covers

Viewbook Covers

 Viewbook Spread

Viewbook Spread

 Viewbook Spread

Viewbook Spread

 Viewbook Spread

Viewbook Spread

 Viewbook Spread

Viewbook Spread

 Die-cut Piece

Die-cut Piece

 Instragram Ads

Instragram Ads